Logo design and illustration is unlimited.  Do you need illustration for a specific purpose or a new treatment to update an old design?  Many items can take on a new life and establish identity when well represented by a memorable illustration.  Below are just some examples of illustrations slightly outside of the traditional way that logos are used.

Think outside of the box.

Award Certificates:

The work below was a large project for the American Rottweiler Club.  The result was a certificate that could be awarded for achievement in many different areas of the breed.  The different versions of the certificate adapt for any award, present or future.  The certificate is then selected by relevance to the award and completed by the club for the individual award and member.  Click on the thumbnails below for a larger view of each version of the main certificate.

• Conformation

• Obedience

• Agility

• Tracking

• Carting

• Herding

• Juniors

• Production

Label or product branding design:

A client, for which I have done other projects, needed a distinctive label for wine bottles.   Although the additional personalized "cheers" text makes the design specific to the project, it could also be adapted for other uses.  Rather than the conventional text label, this design makes the wine label uniquely their own.

Spot Color or a new adaptation of the original:

The original logo was done in black and white pen & ink.  The addition of spot color emphasizes a part of the design which can often present a new "attitude" in the original.

Assistance in colorizing outside work:

The illustration to the left was done by a club member in black and white.  The club wished to use it as a specialty logo and, with the artist's permission, was colorized, clarified, and digitized for use, still retaining the integrity of the artist's original work..

Take the logo tour to access all information: